Next generation Stevia “Rebaudioside M” Patents
～Global companies move towards new sweetness of Stevia～
Morita Kagaku Kogyo Co., Ltd. (President and CEO: Toyoshige Morita) is the pioneer Japanese manufacturer that succeeded for the first time in the world in the commercialization of the plant-based sweetener stevia. The high Rebaudioside A stevia sweeteners currently used all over the world were made possible because of Morita’s breeding improvement efforts.
Morita is also the company that discovered Rebaudioside M, one of the sweet components of the stevia leaf with a superior tasting profile. Morita has already obtained patents for this substance in Japan, the US, Europe, Korea and Malaysia and has filed numerous related patent applications. For this reason, a license of Morita’s patents is necessary in order to produce and use Rebaudioside M.
Rebaudioside M, which is 600 times sweeter than sugar, has been in the center of attention of global companies, due to its superior tasting profile that it very close to that of sugar and without any bitterness.
Further increase in demand for this next-generation stevia sweetener is expected, especially as many countries have been introducing sugar taxes, as a means to prevent lifestyle-related deceases.